European Sustainable Wines (ESW) In Interwine Roadshow Guangzhou

The European Sustainable Campaign participated in Interwine Roadshow in China, a group of events that travels across the main cities of the country with wineries from all around the world.

The Interwine Roadshow 2022 program officially began on February 24th at Xanadu Hotel in Guangzhou . In the Guangzhou roadhsow, 36 exhibitors gathered with hundreds of global fine wines.

The EU supported the Bulgarian wine pavilion “Europe Shares”, the Enoteca Italia pavilion of Wine Channel, the official pavilion of Vini d’Abruzzo, the whiskey lounge and other thematic areas attracted a lot of visitors’ attention. This event hosted more than 800 liquor distributors from the Greater Bay Area who came to visit and purchase new products.

European Sustainable Wines campaign had a table presenting wines from Consorzio Tutela Vini d’Abruzzo. The event also hosted a dedicated seminar with 7 wines hosted by Sabina Yang.

The wineries presented in the campaign table were from Vini d’Abruzzo Region:

  • Cantine Mucci
  • Collefrisio
  • Masciarelli
  • Cantina Frentana
  • Talamonti
  • Tenuta secolo IX
  • La Valentina
  • Pasetti
  • Cirelli
  • Di Sipio

About the European Sustainable Wines Campaign

This project was born from the joint work of the Italian consortia Consorzio Tutela Vini d’Abruzzo and Consorzio Barbera d’Asti e Vini del Monferrato, together with the Regulatory Board of the La Mancha Designation of Origin in Spain. It will last 3 years and will focus on the markets of China, Japan, Korea, Taiwan, Singapore and Vietnam.

The European Sustainable Wines campaign is financed by the Multi-Programme fromEuropean Research Executive Agency (REA)  and is under Regulation (EU) No 1144/2014 of the European Parliament and of the Council of 22 October 2014 on information provision and promotional measures for agricultural products on the internal market and in third countries

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